Food, Inc.

Food, Inc. (released on 12 February 2010)

• US box office smash hit and 2010 Oscar nominee for Best Documentary

• Celebrity premiere at Curzon Mayfair, hosted by Stella McCartney

• Official charity partnership with The Soil Association

• Partnership with The Sunday Times as an official redemption partner for free DVD copy - they had an exclusive giveaway of the DVD of Food, Inc. before the official DVD release date

• Produced educational resource pack for 3000 secondary schools